Animation made against "King 3": east through popular books and gaming

"Rabbit Man Legends"

"Quebec pull"

"Dorje Tibetan mastiff"

The reporter Zhou Nan Yan

This year's "June" file "Kung Fu Panda 2" to dominate the schedule, which attract crazy, but nothing as domestic animation. File into the summer in July, no longer blindly made cartoons weakness, brewing group back, there will be "Tibetan Mastiff Dorje", "Rabbit Man Legends", "Moore Park Ice Age", "Quebec pull" and many other domestic cartoons have been released . It made several best-selling books based on cartoon or adaptation, or hit the Chinese martial arts, or with the wind online, style all their own. They will work with the Hollywood blockbuster "Transformers 3" direct confrontation with the schedule, the ability to blaze a new trail, remains to be seen.

A style all their own: by the best-selling book and online Dongfeng

"Tibetan Mastiff Dorjee," adapted from Yang Zhijun best-selling novel "Tibetan Mastiff", invited the Big Three Japanese anime Masao Maruyama, Masayuki Kojima, Naoki Urasawa creative force. Dorje set foot on the film regardless of danger, revenge of the main road to get to know the good field strength, but also slightly sad to start a moving adventure story. Director Masayuki Kojima said: "In order to meet the Chinese people's aesthetic taste, to create a different past, Chinese animation, adding a lot of suspense factor, as the cartoon character the audience feel the whole adventure process."

Compared to the "Tibetan Mastiff Dorjee," attracted by the popular best-selling novel, "Moore Park Ice century" is adapted from the online games. "Moore Park" As the first children's theme online games, swept the country, in addition to children, there are some 80, 90 players are keen. In addition, "I Ai Moer fashion series", "Moore Park series of novels" and many other publications, hot market, last year distributed more than 100 million copies. Director Liu Ke admitted that his son crazy like Moore estate online, find friend's child around like a lot, so I decided to made into a cartoon. In the high popularity, based on the film side and even shouted at the box office than two million slogan.

Currently, "Dorjee Tibetan Mastiff" has been scheduled for July 12 release, will be made films, "martial arts" and the subsequent advent of a strong "Transformers 3" collision. This official said the film side, "although" martial arts "and" Transformers 3 "territories, but the animation has a special audience, led in large budget films may give a small surprise." Film in order to attract the main audience of young children, would like to avoid the Hollywood edge.

Up until two: Chinese Kung Fu Panda Rabbit beat villain

Has sold more than 60 countries and regions overseas copyright of the "Rabbit Man Legends" in the last 20 years made up the animation in the film overseas sales region, creating a record of Chinese animation. Upcoming movie release on July 11, with Hollywood "Kung Fu Panda 2" is not only compete in mainland cinema, will start competing in overseas markets. Coincidentally, "Rabbit Man Legends" in the plot is an important leader of Chinese rabbit beat villain "Panda."

Invest billions of dollars of "Rabbit Man Legends" from the old Beijing "Cacalia God" image, specially invited the famous director Sun Lijun Zou Jing penned the script writer, to give "Cacalia Lord," a new meaning, making it a kung fu master. The film also played the Chinese elements, show the old Beijing-Tianjin region common kite, diabolo, opera, festivals, food and other customs; rabbit Xia also demonstrates the dough, baking effort. Sun Lijun said, the film combines the Chen Tai Chi and other martial arts, there are seven full-film fight scenes, he is confident the film Rabbit Man "Kung Fu Show" more than Jackie Chan, Jet Li.

Right now, "Rabbit Man Legends" also initially lifted the veil, one of the most mysterious "villain One" Bear Tempo is the focus of the audience. The original of this "villain One" is a Great Pyrenees, for the position of chief martial arts disguised as steal giant panda. Rabbit Man film is the highlight of the final battle with Bear Tianba, rabbit Da Lei Xia also thoroughly defeated the "fake panda." Sun Lijun, explained, "I am interested in this design, means to fight the fake Hollywood panda."

Up until three: main masculine style man child

And "Rabbit Man Legends" elaborate for three years similar to the "Quebec pull" production is also up to four years, will be released on July 8. It tells the story of life in the quiet village very pretty guitar Xiaoman and son in "Quebec pull" appears, with a gallant of all set off with hot blood, wiped out, "Quebec pull" story. Eight screenwriter for the film more than a million words written background information, the film has a specific role of each character's life, ethnic origin, to build a serious fantasy world.

Film a sketch with love, faith is an extraordinary father, a war for peace is an 8-year-old boy, and together they fought side by side. Main male blood feelings, but also the film's most distinguishing features. Director Wang Chuan said, "Quebec pull" is a pure child of the man as masculine, like to take this film to give the kids mind the world of hard-infused air.

"Quebec pull" is the rare realism and animation, fine style, scenes of shock, its technical level has been the industry's praise. Trailers came to light, many media that "Quebec pull" and the Japanese animation classic "Dragon Ball", "Spirited Away" and with the same purpose, showing the level of its production is made of the best animated film . Chupin expressed the hope that "Quebec pull" can become a dark horse in the summer.

Dilemma: on the domestic animation cinema "not cold"

The several-made cartoons each have a well prepared, but can not avoid landing on July 21 with the mainland, "Transformers 3" "Crash." "" Transformers 3 "scheduled for release in early July, and now moved back schedule, and we are helpless." Explained Sun Lijun, the best animation in the primary schedule is the summer holidays end, "Rabbit Man Legends" only The release schedule.

At present, the domestic cinema cartoon form an inherent bias, it seems that domestic animation is ugly, the lack of support in the on-chip row. Sun Lijun said, "Our hot movie overseas, but issued in the country is difficult, very demanding to start publicity. Cinemas often made in non-prime-time cartoon row, which is actually great for us harm." On This, Huaxing International Cineplex Hui Liu Zhongguancun store manager explained, generally low-made cartoons or mentally handicapped child, adults do not like it, but Hollywood is a "family attraction" from the box office point of view, naturally inclined to Hollywood cinema.

However, "Rabbit Man Legends," "Quebec pull" are adult animation, hugely expensive, breaking the previous bottlenecks in the domestic cartoon of a younger age. "Rabbit Man is designed in accordance with the image of Fan Wei, and for parents and children to see and we do this with 3D animation kung-fu technique is to allow adults to see this movie is not a pediatrician." Sun Lijun hope theater can give China-made animation one o'clock show space. While friends said, "Quebec pull" is expected to be "Chinese animation re-energized work," but in the end is rubbish or quality, when the outcome needed to be released.