Thursday, August 18, 2011

Six e-book reader asked: Tablet PC is the biggest enemy?

The domestic market has been in decline phase?

Hu Xiaodong: Although the difficulties facing the development of e-book reader, but there is still a quick e-book reader early stages of development.

YANG: I think the e-book reader is still in its infancy, has just started.

Prices can save e-book reader?

Li Qingcheng: In the short term, prices will promote the e-book reader sales. But in the long run, this is the e-book reader manufacturer of a "self-flagellation."

YANG: I think the e-book reader to develop this industry, must have "four right" - the right content with the appropriate device, the face of the right customers to be able to get the right benefits.

Industry into the platform development phase is where the signal?

Chen Shaoqiang: the so-called platform development period, is concerned about the product from the terminal before, into more attention to the contents of the user's reading experience and platform construction. Recently though e-book reader manufacturers in the domestic market suffered "heavy losses", but in the long run is not necessarily a bad thing, so put some of the spirit of "fishing a go," the company went out of the target firm's enterprise continue to do so will be harvested.

Xiao-Dong Hu: China now the platform operator has not been fully force. Domestic e-book reader like the chain is to build a bridge, a steel timber to Take the wood not to bypass, and finally the bridge collapsed, the bridge itself, you can say wrong?

Tablet PC is the biggest enemy?

YANG: People used to the current situation of e-book reader blame iPad tablet PCs impact, but this is not the root cause. E-book readers are practitioners advance the future, and is defeated by the practitioners themselves.

Li Qingcheng: e-book reader market is shrinking important reason not to get through the entire book chain. At any stage, terminal, platform and content can not be separated from development must be coordinated.

E-book reader is a transitional product?

Hu Xiaodong: computers, mobile phones and other common digital reading devices to read only solved "There is no" problem, but "good" e-book reader needs to realize. It's like people are more willing to tea instead of reading the same side of the road.

Li Qingcheng: the status quo in terms of foreign e-book market, or e-book reader's own good performance point of view, it has its own unique development. Thin, low-power, not to hurt the eyes of the characteristics of the decision to read e-book reader is the depth of the best carrier.

E-book reader will not be replaced?

Sun Peilin: Terminal always fall for the content of the foundation, e-book reader from the experience point of view of other mobile terminals can not be replaced, there is still potential future terminal.

Chen Shaoqiang: Read as a rigid demand will exist for a long e-book reader will also be accompanied by the development of digital publishing industry grow.

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