Video creation, "cloning" has become a trend, the artist as craftsman -
"Cottage" works drop it "Made in China" signs
Chen Guojun (Film and Television Director)
Nowadays, we follow the trend of film and television writing has become inert, cloning has become a disease of ... ... for the subsequent follow the themes repeat, repeat the basic story structure, the main character repeatedly, the relationship between characters repeat, repeat the historical context, you repeat what I said, I repeat you no longer purely a clone ... a novelty theme, a style, a type, by different artists, different works of repeated performance is understandable, this is understandable. If it is a creation of the main loss of initiative, to blindly "follow suit", repeatedly to "clone", not only does not help in this kind of material and type it, it would ruin this kind of material and type.
Swept away with the remote facing the TV, many movies and television have a familiar feel. The same subject matter, the same plot, same scene, or even the same actor, this duplication must have been cloned, "masterpiece." Play some domestic film and television production sector, "Chinese version of a certain drama" banner, imitating overseas TV series, a large number of "clone" Korean, American TV have released, audiences, many views.
Nowadays, we follow the trend of film and television writing has become inert, cloning has become a disease. A hugely successful film and television work, have to follow along for the bulk of the advent of cloning for the crowds coming fast and furious, just as our fake brand-name apparel market, full of the familiar "brand name", until confused the true brand drop dust in people's minds no longer become famous so far.
As we all know, a full-length TV series, "hidden" Let Yuze Cheng Chui Ping, and a household name. Needless to say, "potential" is the full-length TV shows important gains in recent years, as the quality work is not an exaggeration. Spy Game theme in our film creation is an old and old subjects. Now people wonder such "hidden" miracle of the ratings, after all can not help but rethink the subject itself contains the new values and new meaning. Yu Zecheng and dangerous situations in the belief in the revolution of the stick, is the main theme of the spirit, and great peril and danger, complicated and confusing set of the resurrection of the spy war story, it is the very power of the entertainment market effects. Television producers have found a spy war drama that can not only save the city and win the city theme bonanza, so they flock to hard development: "hidden" after it will have "vowed eternal" influx of the "last 99 days" "spy" "fog of the Opera" "The Bourne Identity of Shanghai" from the "ground floor" to "top secret 1950" from the "brave invincible" to "Lengjian", dizzying and so forth, you Changba my debut . It shares the theme of fashion advocate Spy naturally affect the film, the film swept the market, is over two hundred million box office blockbuster The Spy Game "wind" see people chilling, dumbfounded, then there are similar themes "Autumn Hi" to follow up, "Lanzhou 1949, "the market, known as Spy Game is another large" East wind and rain "warm-up play. For later follow the example of the themes repeat, repeat the basic story structure, the main character repeatedly, the relationship between characters repeat, repeat the historical context, you repeat what I said, I repeat you, with no new ideas purely clones. No wonder the audience joked Spy Game play is nothing more than "fake husband and wife really undercover, Bourne Supremacy awesomeness of you."
One kind of theme, a style, a type, by different artists, different works of repeated performance is understandable, this is understandable. If it is a creation of the main loss of initiative, to blindly "follow suit", repeatedly to "clone", not only does not help in this kind of material and type it, it would ruin this kind of material and type. The creation of huge inertia and hopeless inertia, will use this type of artistic themes and feet, with enough, with thoroughly, until the use of foul. Spy Game play will be faced with this crisis. This is a creation to follow suit, the dangers of cloning endless, who is director of creative initiative injury. No creative initiative, the artist has become a craftsman. Follow the trend of cloning to bring film and television creative literary spirit of a drawback is the loss. Light of these works re-plot figure, there is also a model of the character figures, the lack of unique character, the lack of richness and authenticity, the lack of unique and full of life and history of the discovery of true knowledge. People just supporting kitsch story frame, was set to give too much sense without the texture of life and art of sincerity. Do not rely on information created by the passion of life is to follow suit as lazy, cloned into the main body of fundamental cause of disease. Do not know history and does not focus on real life, no love without respect for history and reality, and not explore the history and real life performance of the health trends and negative tendencies, is the creator of conscience and responsibility of the drop. Creators should be people who express a sincere desire, dedication to the ideal guardian of the times. Knowing only works to please the market, gain money, there are female creators and Japan unveils He Yi!
And some overseas popular TV series, has also been cloned a lot of "Knock." And learn from others, good things there is no reason, but regardless of cultural background differences blunt cloning of overseas drama characters, stories all take "ism" is a kind of blind imitation or copying, and ultimately escape the local audience abandoned to their fate.
The audience is not difficult from the self-styled inspirational comedy drama "Ugly Wudi" found that the play is based on U.S. drama "Ugly Betty" adaptation. "Ugly Wudi", about the ugly forest invincible, in the beautiful clouds of advertising work hard and reap the love story. Familiar with American TV viewers, can see this plot and the United States "Ugly Betty" is exactly the same. Professional actress similar to learning are economic; is advertising a candidate's work, is to do a fashion, are the fashion industry; obstacles even in the office is also quite similar, are self-righteous among female colleagues "battle of wits." The dramatis personae of the form, whether it is black-rimmed glasses or the generation of the dress, can be found in the shadow clones, but China is ugly to wear, "Dacron", U.S. Betty wearing "khaki."
Then a breakdown found that Chinese American TV adaptation of too many, so, users give the name "cottage film." Such as: the U.S. drama "Band of Brothers" is written United States Air Force 101, a small detachment of a true story, "Far Eastern Task Force," the story overall design and posters near clone "Band of Brothers", not only cover all the posters and the "Band of Brothers "design exactly the same, actually also openly played China's" Band of Brothers "banner.
There are "accidentally fell in love with you" cottage drama "Endless Love", and Hunan TV's "temptation to go home" is remake of the highest state, and in 2009 drama, "the temptation of his wife" almost no difference , even the actors name, style, dialogue, are exactly the same with the original theme song, so many viewers confused remake of the significance of what? The audience quipped: "If while watching two plays may be accidentally confused if the story is to look at it, to see" his wife induced "it, if we look at the actors, then, to see" home induction ", the actor is more younger and more seductive. "It has been observed," home induced "changes very little, just love gambling mother, from South Korea playing cards into play mahjong.
Many overseas popular TV series such as "Sex and the City" "24" "news girl" are all competing to become the TV series "imitation" of the object.
In addition to the similarity of plot, narrative mode of foreign TV drama, is also quite a few TV series to follow. In the "very 24" "Dangerous Love 24" and other domestic drama, the clock "tick", multi-screen composition, but also be able to see the U.S. drama "24" shadow. The domestic drama "scene" and "the case of six group", one set of two cases go hand in hand details about the detection and decryption methods, but also with the American TV series "CSI," "NYPD Blue" is quite similar.
Video creation, "cloning" has become a trend in the expression on the amazing similarity to one another to imitate many kinds of TV series like the computer out of the villain, invariably, there is no novelty, neither fashion sense, can not find a sense of local Chinese drama . Many TV series make a sequel, the sole purpose of the use of the viewing audience anticipation, the creator knows is cheating his own creative sense, but still a strong stimulus in the ratings continue to fabricate some very naive "art." Now appeared in the field as long as a successful television work, then after copying a camel is a scourge, which is the drama director of the tragedy.
Cloning of the phenomenon and TV drama China has a lot of living environment, wide television audience than the film, which is mainly reflected in the group effect, somewhat easy to form popular, especially in the same age level, TV producers use audience of this "habit" of viewing experience, repeat the viewing audience has recognized the object. This clone, although the pre-publicity imitation has certain advantages, but lead to deteriorating the quality of domestic drama, but also to reduce the level of television audience appreciation. At present a considerable number of TV production, but most are duplicated, rather than creative activity. "Cloning" in vogue is the impact of domestic drama is a major obstacle to development.
Overseas play a simple copy of the remake, and will not be the first bead can be a long time to get good ratings and praise. Will only lead to repeat the theme of mechanical reproduction, resulting in creative decay. The success of the work overseas as a successful core shell, to be enlarged, but will "Chinese version of" no Chinese flavor. Television as a mass popular art, the need for universal acceptance of the psychological basis, there is no taste of life in China, from China's domestic audience's aesthetic taste, lack of originality of the "remake" clone, the gimmick can only be speculation.
The remake of the drama as a clone, "Li Gui," when it appeared, the inevitable and "Kui" relatively embarrassing, watercress online drama, "his wife's temptation to" score as high as 7.1, and "the temptation to go home," only 3.9 points. Many in the audience said there is nothing new remake of the play, the same story, even the character set is also one correspondence, including "Little Three" was actually a direct transliteration of the name Ellie, are too lazy to a new name, more attentive audience that the play even the dress style, dialogue lines, the use of the lens, scene settings, so copy the original theme song, so that someone said "look so a cottage with its drama, as revisit the classic original." Crude "clone play" hard to have a good reputation, the cottage will drop it works, "China" piece of signs.
Foreign hit series "Chinese Edition" have launched, highlighting the further escalation of this screen remake of the heat - not enough to remake the local theme, the hand has to go out into the overseas pick up. However, the remake of American life across the Atlantic into the Chinese people's life, obviously agitated, and looked very funny. Such as "Really Want to fall in love", called "Sex and the City" the Chinese version, the four older, single woman again and again to love again and again romance, as in the Western cultural differences, single older women who play exaggerated posturing of the performances, China is too far away from real life, the audience criticized the "false"; and let the Mainland "Housewives fans" were disappointed that "you are my happiness," and U.S. drama "Desperate Housewives" than lose the essence, Christians have their Table. TV series to be more outrageous, "the temptation to go home," the play is not only story lines, and setting, the main scene and the "temptation of his wife," the same, more users pointed out that even the "actor home furnishings," "actress face moles "are exactly the same. Many netizens said that for such a little copy of the adaptation, the producers, "is lazy." Obviously, these overseas drama "Chinese version of" do not soil is not foreign, not Eastern nor Western, so difficult to adapt to the local audience.
Film and Television is a cultural product, its core competence lies in cultural and spiritual core. Hollywood remake of the United States over Chinese works, such as "Infernal Affairs", "Mulan", but others work only by a shell theme and background, and the core are a new interpretation, rather than simply remake and imitation. In recent years, a number of overseas drama "Chinese version of" It's hard to succeed, the main reason is mostly to stay out in the form of imitation, lack of or no content, "localization" make an effort so that the "work" to be successful easier said than done.
Why such a love of national productions, "Pong" overseas play it? SARFT official says: "This is a result of the pursuit of ratings." A drama to make money or not, their ratings are closely linked. Remake of the drama because of concerns about high, lead topic, the ratings also will be high, for the producers, is to pen secure money transactions. Copy of the domestic drama are generally outside the classic TV series, the classic TV series had already had a good reputation and popularity, the audiences, both familiarity, but also want to look at and discuss the desire, which is why the audience would cursing watching. However, due to the current intellectual property protection for the drama, there is no specific legal measures introduced, it is difficult from a legal point of view to investigate the plagiarism of the crime.
All art begins with the original, especially television. If the original does not mention it, China will face withering television danger. I appeal to those who directed and respect the motherland and the history of heavy, respect the audience's enthusiasm, attention to life, feelings and people's livelihood turbulent times, warm and sincere expression of our history, our times and the fiery life, do not let the cloned Knock the proliferation of movies and television screen, do not let the creators of social conscience and responsibility fall!
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