Wednesday, July 27, 2011

President of the Union of India the film: the film industry needs legal protection for sustainable development

The film industry since its inception, to adapt to social changes and advances in technology, and constantly try and develop new distribution channels, such as home entertainment and other models. Opportunities and challenges in the era of the film industry is facing industrial, technical, financial, political and other aspects of the crisis.

The film industry to achieve sustainable development, expand distribution channels need to try a new business model, but the current copyright status as a major obstacle. In the financial crisis situation, the right to pre-finance the film industry, the efficiency of distribution is weakening, combined with the physical carrier of the film industry (such as the DVD industry) reduction in income, the network distribution business is not yet fully established, worldwide public funding for film industry support a substantial reduction, making the film industry and its cultural, social and economic contribution to the development at risk.

To ensure the healthy development of the film industry to maintain its economic and cultural role in promoting the development, we must first protect the innovative and copyright for the film production and distribution to provide the most basic protection. Creativity and copyright is the world's film industry to maintain its vitality, ensure public access to the full movie right to choose a key factor. Copyright is the film industry's "constitution", we must build for the public release of the film-making and funding framework system. Copyright reform requires the creation of our film industry, sponsorship, distribution, supply and the main economic and cultural sectors in the social, cultural and economic development for in-depth thinking.

Piracy continued to weaken the film industry to create, finance and distribution capability, and spread to the film content innovation, GDP growth and even job creation. At present, global annual production of 5300 about the remnants of the film, the government should take effective measures to strengthen the film industry's priority status, in cooperation with Internet service providers to stop Internet piracy, to improve public awareness of the negative impact of piracy on the creative understanding. Should also ensure public access to enjoy the movie channels, flexibility and practicality.

Second, to ensure that the film production, financing and distribution of a stable business environment and regulatory regime. Film distribution services, network operation depends entirely on the commercial needs of consumers and producers to ensure return on investment to continue to invest in the film industry, an effective commercial mechanisms. Government needs to strengthen legislation to create a good environment to ensure that users get to meet the consumers, especially the new work requirements.

All local governments should cooperate actively with the film industry to create a good environment to stimulate producers, investors' enthusiasm. Film maker on the same economic and cultural development to contribute. For example, India's tax legislation embodied in the film industry, investment and job creation in the trade-off between.

In short, globalization, sustainable development of the film production industry and the future prosperity and development of the emerging digital industry needs the support of the legal system to ensure the film production and distribution within the legal framework of fair competition.

[India] Lakes Mansouri Lei Shi (Department of International Film Producers Association (FIAPF) Director, President of the Union of India film; Zhang orientation / translation)

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International Film Producers Association (FIAPF) is an international film production industry organization, the film industry is relatively developed by the 23-nation, 26 members of the existing international organizations, international movie industry's most authoritative organization. China in 1992 to join the international organization.

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